PwC | Research

An overview of PwC research worldwide:

South Africa

Consumers more health and green conscious – but affordability often wins A shift in consumer values is redefining the future of food in South Africa, according to a new report from accounting and consulting firm PwC.
22 October 2025
Brazil

PwC: Brazil could soon emerge as a key global supplier of strategic minerals Brazil is well-positioned to benefit from the current unstable international scenario, potentially strengthening its role as a reliable supplier of strategic minerals, according to a report from PwC
14 October 2025
Canada

Canadians plan to spend less this holiday season amid mounting economic unease Canadian consumers are planning to spend 10% less this holiday season than the year prior, according to PwC’s 2025 holiday outlook report.
09 October 2025
United Kingdom

Major attacks trigger spending spree in cyber security among top businesses While the world’s leading businesses are scrambling to upgrade their cyber security plan, few feel confident that they can see off an attack.
08 October 2025
South Africa

Customer sentiment woes plague South Africa’s telecom industry South Africa’s telecommunications sector is grappling with significant challenges related to customer sentiment, ranking significantly below other industries, according to new research from PwC and D
22 September 2025
Middle East

Middle East M&A market defies global slowdown with double-digit growth kaft Despite global headwinds – from slower growth in advanced economies and heightened geopolitical fragmentation to new US tariffs – the Middle East’s mergers and acquisitions (M&A) market ga
05 September 2025
Middle East

AI and climate action could boost Middle East economy by $232 billion The Middle East’s economy could see an additional $232 billion by 2035 if the region fully embraces AI and takes decisive action on climate change, according to new research from PwC and Strategy&.
20 August 2025
United Kingdom

Job growth in industries 'exposed to AI' sees rapid drop The age of AI could tentatively be causing a realignment in the UK labour market. A new study suggests that job postings with higher exposure to AI have grown at a much slower pace since 2022.
16 June 2025
United Kingdom

US-listed UK companies reach $2.2 trillion market capitalisation UK headquartered companies listed in the US reached a market capitalisation of $2.2 trillion for the first quarter of 2025 alone.
27 May 2025
Saudi Arabia

Saudi CEOs highly confident about economy and company growth in 2025 Against the backdrop of a backlash in global CEO confidence, chief executive officers in Saudi Arabia remain highly optimistic about the nation’s outlook and the revenue growth of the company they le
01 April 2025
United Kingdom

Consulting firms of all sizes celebrated in Financial Times ranking The Financial Times has released the 2025 edition of its UK’s Leading Management Consultants ranking.
01 April 2025
Asia

Companies in Asia-Pacific making progress on net zero Companies in the Asia-Pacific region have shown stronger net-zero commitments and better disclosures on greenhouse gas emissions, according to a report from PwC, which analyzed the progress of over 700 companies.
26 February 2025
Australia

PwC CEO Kevin Burrowes reflects on global CEO expectations for 2025 PwC’s Australia boss Kevin Burrowes has commented on the findings of the firm’s latest annual global CEO survey, noting the benefits of longer leadership tenures in driving business reinvention.
10 February 2025
Jordan

CEOs in Jordan cautiously optimistic amid geopolitics and other challenges Despite facing some significant geopolitical challenges, CEOs in Jordan remain cautiously optimistic about growth prospects.
03 February 2025
Middle East

Middle East CEOs most confident globally about company growth in 2025 CEOs in the Middle East are among the most confident globally about revenue growth in the year ahead. That is according to the 2025 edition of PwC’s annual CEO Survey.
27 January 2025
Singapore

Global investors optimistic about 2025 investment climate in Singapore Investors worldwide are relatively optimistic about the development of the Singaporean economy over the next 12 months, although they fear the impacts of a number of challenges such as macroeconomic
06 January 2025
India

Indian manufacturers look to Industry 5.0 for more efficiency and sustainability According to a new report from PwC, over 9 in 10 of executives in the manufacturing industry would like to be known for their sustainability initiatives while also achieving growth over the next thre
22 November 2024
Middle East

Global sports industry on track for more growth There is elevated confidence in the global sports market, with significant growth expected in the next several years, despite lingering macroeconomic and geopolitical issues
17 September 2024
United Kingdom

European IPO momentum sees funding quadruple in 2024 New research from PwC suggests Europe’s market for initial public offerings has continued to heat through 2024.
05 August 2024
United Kingdom

Entertainment and media sector set for $3 trillion revenues, PwC claims PwC’s global entertainment and media outlook has suggested that the sector is heading for strong growth in the coming four years.
29 July 2024
Middle East

Tadawul and Nomu steal region’s IPO show (so far) IPO activity in the Middle East has been concentrated fully on the Saudi and UAE markets so far, according to analysis from PwC, with 2024 expected to be another rosy year for capital raisings throug
14 May 2024
United Kingdom

Eight-in-ten UK executives plan price hikes before 2026 The number of firms expecting to drive up their pricing is expected to rise, in response to volatile energy prices.
04 April 2024
Middle East

Women returning from career breaks could add $385 billion to MENA Nearly half of working women in the MENA region have taken a career break at one point or another.
12 March 2024
United Kingdom

Spring statement does little to excite UK consultants What is expected to be the last budget before the 2024 general election has been dominated by discussions around the impact of tax cuts on small businesses and individuals.
12 March 2024
United Kingdom

UK consulting firms great and small lauded in national ranking The Financial Times has released the 2024 edition of its UK’s Leading Management Consultants ranking.
07 March 2024
United Kingdom

UK M&A activity in 2023 falls by almost a fifth The UK’s merger and acquisition activity plummeted over 2023, sinking to its lowest rate since the start of the pandemic.
16 February 2024
Middle East

CEOs in the Middle East most positive in the world CEOs in the Middle East have a generally positive outlook on the economy, which is reflected in confidence for regional growth and aspirations in the company’s own path.
01 February 2024
Middle East

Greener built environment could meet over 50% of net zero goals Pushing for innovations in sustainability within the construction sector and overall built environment in the Middle East could eventually allow countries to meet more than 50% of the net-zero greenh
29 January 2024
Europe

Investors suspicious of greenwashing in CSR reports A remarkable 94% of investors distrust sustainability reports created by corporations, with this huge majority suspecting the reports of touting unsupported claims, a practice known as ‘greenwashing’
24 January 2024
Saudi Arabia

Consumers in Saudi Arabia are happier with their banks Customer sentiment for leading banks in Saudi Arabia has improved in the past year, according to a new study from PwC, which analyzed customer attitudes towards seven leading KSA banks.
16 January 2024
United Kingdom

Value of the 100 biggest unicorns falls by $10 billion A new study from PwC suggest that the 100 most prominent unicorns in global business attracted $10 billion less from investors in 2023 than the last year.
22 December 2023
United Kingdom

Half of UK organisations using transactions to keep up with change The UK M&A market looks set to pick up in 2024, with firms increasingly looking beyond organic growth to transform their operations.
14 December 2023

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