Paul Postma Marketing Consultancy
Paul Postma Marketing Consultancy (PPMC) is an organization consultancy for commercial issues. We make commercial processes measurable in costs and revenues. Data of customer behavior with their characteristics are central. The goal is: more grip on the market. CRM is the most used term. Data-driven or fact-based marketing is about the same. And Customer Journey; with combinations of online and offline, the customer is more predictable than ever. Neuromarketing is our starting point.
Customers appreciate that PPMC realizes marketing processes for them that increase their revenue at lower costs. With 30 years of experience, PPMC is the only company that stood in the top 3 - in 2010 at No. 1 - in the Netherlands with McKinsey and BCG, according to research by TNS NIPO among 2300 companies with experience in Marketing and Business Consultancy.
PPMC advises organizations on the choice and implementation of their commercial strategy: customer-oriented, measurable and practically feasible. We do this for profit and non-profit, for multinationals and small institutions in all branches. It ranges from telecom, construction companies and governments to automotive, media and the museum sector.
Our most important services at a glance:
- Commercial strategy & innovation
- Neuromarketing, CRM and channel management
- Cultural marketing
- Personal sales Management
- Social media, mobile and gaming