Sales news worldwide | Page 4

An overview of news, trends and research in Sales consulting in all countries:

Middle East

In the age of choice, brands must earn consumer loyalty In today’s competitive, fast-paced business environment rich with options, brands must not only attract consumers, but earn their loyalty, writes Johann Suchon, Senior Vice President Loyalty Solution
11 September 2024
Europe

Embedding loyalty into every step of the customer and payments journey Companies are reinventing loyalty programs as new technologies emerge and customer expectations shift.
04 September 2024
Middle East

HEED's GrowthXpert offering makes strategic growth ambitions actionable HEED has launched the GrowthXpert Assessment, a new offering that helps business leaders assess and improve their commercial market performance.
30 August 2024
Europe

AI can transform pricing strategy for promotions and markdowns In the retail industry, artificial intelligence (AI) can play a major role in helping retailers understand optimal pricing strategies, according to analysis from Metyis experts Arshiya Nagi, Arpit Gu
07 August 2024
Australia

Integrated experiences are key to competitive advantage Companies that excel in offering superior experiences for consumers, employees, and users are more likely to enjoy higher revenue and profitability.
06 August 2024
Middle East

Gen AI: A gamechanger for augmenting the customer experience As businesses invest in generative AI, customer experience (CX) has emerged as a top use case.
31 July 2024
Australia

How to use Generative AI to drive customer growth The emergence of generative AI is offering organisations a large number of avenues to drive customer growth, writes Greg Taylor, Vice President at Databricks.
29 July 2024
Australia

The Bridge International launches CX business label: CXO2 The Bridge International has launched a new business label dedicated to supporting customer experience transformations.
23 July 2024
Netherlands

Freshworks names BearingPoint a consulting partner in Netherlands Freshworks, a global provider of software solutions, has named BearingPoint a consulting partner in the Netherlands. More than 60.
07 June 2024
Australia

NRMA Insurance taps Accenture Song for customer experience work NRMA Insurance has hired Accenture Song to help its sales & marketing team enhance its customer experience.
10 April 2024
Europe

Wavin teams up with Xebia for digital CX transformation Wavin, the Building & Infrastructure business of Orbia, has brought Xebia on board to help the company improve its digital customer experience.
20 March 2024
Middle East

As prices peak, consumer products sector shifts focus to volume The consumer products sector looks back at a great year.
19 March 2024
Middle East

Three trends to watch in experience management The world of experiences is rapidly evolving. Rami Haffar from New Metrics talks us through three trends to watch in 2024 in the world of customer experience (CX) and employee experience (EX).
05 March 2024
Saudi Arabia

Global snooker and pool stars coming to Saudi Arabia The Saudi Arabian governing body for billiards and snooker has signed a landmark deal to bring the world's best cueists to the county for the next ten years, with support from sports consultancy firm
29 February 2024
Saudi Arabia

Consumers in Saudi Arabia are happier with their banks Customer sentiment for leading banks in Saudi Arabia has improved in the past year, according to a new study from PwC, which analyzed customer attitudes towards seven leading KSA banks.
16 January 2024
United States

Bounteous adds two business development SVPs Bounteous, a Chicago-headquartered digital marketing and transformation consultancy, has hired Mike Swartz and Ronak Desai as senior vice presidents in business development.
30 November 2023
Saudi Arabia

Yamama Cement brings in HEED for growth and customer centricity With the aim to accelerate its growth and professionalise its sales organisation, Yamama Cement has brought on board HEED as a partner in its commercial journey.
30 November 2023
India

Online advertising an integral part of MSME commercial goals Online advertising has become a transformative force in the digital age for micro, small and medium enterprises (MSMEs), with more than 77% of them now embracing online advertising as part of their d
15 October 2023
Netherlands

Albert Heijn and Merkle win award for Christmas loyalty campaign Supermarket chain Albert Heijn has bagged a Marigold Award for the way it managed to delight its customers during last year’s Christmas – while benefitting its own business as well.
12 October 2023
United Kingdom

Retailers must modernise customer experience to compete Operations and CX having become increasingly important to the future of retail companies in the UK, but transforming those functions can be hamstrung by a company’s legacy systems.
28 August 2023

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